Plans and Pricing
Compare pricing of Emarsys (SAP Engagement Cloud) vs Compare with the following detailed pricing plan info. Emarsys (SAP Engagement Cloud) comes in 2 packages: Foundation, Strength. On the other hand, Compare has not provided information about its pricing.
Screenshot
Take a look at the below screenshots and seamlessly compare the user interface of Emarsys (SAP Engagement Cloud) and HCL Unica for better insights.
Features
Compare between Emarsys (SAP Engagement Cloud) and HCL Unica on their key features and functionalities to pick the right one for your business.
- AI-powered email marketing automation (batch, triggered, transactional, recurring)
- Omnichannel messaging across email, SMS, mobile push, web, mobile wallet, and contact center
- Predictive analytics for churn risk, lifetime value, and purchase likelihood
- Generative AI for subject lines and content blocks
- Pre-built, customizable customer journey strategies and tactics
- Customer loyalty program tools
- Real-time AI-guided journey activation
- Native integration with SAP S/4HANA, Commerce Cloud, Sales Cloud, and Service Cloud
- Integrated custom reporting from SAP Analytics Cloud and Google Looker Studio
- Multi-channel campaign management (Unica Campaign)
- Goal-based customer journey orchestration (Unica Journey)
- Real-time personalization and offer management (Unica Interact)
- Customer Data Platform (Unica CDP)
- Marketing resource management and planning (Unica Plan)
- Contact optimization to manage message frequency and conflicts
- MaxAI governed AI agents for campaign creation, segmentation, and analytics
- Cross-channel delivery across email, SMS, WhatsApp, direct mail, and call center
- Flexible deployment: on-premises, private cloud, hybrid, or SaaS
Additional Details
| Details | Emarsys (SAP Engagement Cloud) | HCL Unica |
|---|---|---|
| Languages | English | English |
| Country | Germany | India |
| API Available | ✔ | ✔ |
| Run On Mobile Browser | ✖ | ✖ |
| Free Plan | ✖ | ✖ |
| Customization | ✔ | ✔ |
| Support | Tickets, Live Support | Email, Phone, Training, Tickets |
| Target Audience | smes, enterprises | enterprises |
| Platforms | web app | web app |
| Subscription Plans | Yearly | Yearly |
| Deployment | cloud based | cloud based, on premises, hybrid |