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Best Online Ordering Software

Online ordering software helps businesses manage orders from customers through the internet. It’s great for restaurants, stores, and other service providers who want to streamline their ordering process and make it easier for customers to place orders.

More about Online Ordering Software

Some Key Features:

  • Order Management
  • Menu or Product Display
  • Payment Processing
  • Order Tracking
  • Customer Information
  • Integration with Other Systems

To be qualify as a good online ordering software, it should:

  • Make the easy way to manage and track customer orders online.
  • Support online payments and display your products or menu clearly.
  • Allow integration with other business systems for a smooth workflow.

The main benefit of using online ordering software is that it makes the ordering process simple and efficient, both for your customers and your business. It helps you keep everything organized and improves the overall experience for everyone involved.

Online Ordering Software Compared

Compare the 8 most relevant Online Ordering Software options on price, free trial and deployment.

Online Ordering Software comparison: starting price, free trial, free plan, API and deployment
Product Starting price Free trial Free plan API Deployment
MenuTiger Digital menus and QR ordering keeping 100 percent of every… Free Cloud Based
Craver Branded mobile apps with loyalty, memberships and subscriptions, from $49 $49 Cloud Based
Owner.com Restaurant website, SEO, ordering and AI phone answering on a… $249 Cloud Based
Restolabs Online ordering with a third-party commission savings calculator, from $29 $29 Cloud Based
Olo Enterprise restaurant ordering with Serve, Dispatch, Rails, Catering+ and Olo… Quoted on request Cloud Based
CloudWaitress Restaurant ordering system with order aggregation, priced in Australian dollars… $39 Cloud Based
ChowNow Commission-free ordering with a marketplace discovery network and branded apps,… $229 Cloud Based
Chowly Third-party integration across 150 delivery services with AI-managed local presence… Quoted on request Cloud Based

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8 Best Online Ordering Software Options

Showing 1 - 8 of 8 products

Digital menus and QR ordering keeping 100 percent of every order, free to start

MenuTiger provides digital menus with online ordering and marketing tools, published around keeping 100 percent of every order with zero commission, and a claim of boosting restaurant sales by 30 percent.

QR code table ordering is the specific mechanic and its value differs from delivery ordering in ways worth separating.

Delivery ordering competes with marketplaces on price and discovery. Table ordering competes with a member of staff walking over, and the arguments are different: the customer orders when ready rather than when someone is free, they can order a second drink without waiting to catch an eye, and the kitchen receives the order without it being relayed.

The average order value effect is real and is the reason operators adopt it. A customer who wants another drink but cannot get attention simply does not have one, and that lost sale happens continuously through a busy service without appearing anywhere.

The counterargument deserves stating: table ordering removes an interaction some customers value and some venues sell. A restaurant whose service is part of its offering may find it degrades the experience, while a busy casual venue where flagging down staff is a frustration will find it improves things. The format suits the second case and not the first.

Multi-language menus are the underrated capability, since a QR menu can present in the customer's own language without printing anything, which for tourist venues removes an entire category of difficulty.

Pricing is published with a free tier and a paid tier adding multi-language support and POS integration, on monthly or annual billing with no contracts. The rate card does not carry the product name, so confirm current figures with the vendor.

Read MenuTiger Reviews

Branded mobile apps with loyalty, memberships and subscriptions, from $49

Craver builds branded restaurant mobile apps with online ordering, loyalty and rewards programmes, memberships and subscriptions, with integrations including Square and delivery services.

Subscriptions are the capability worth examining, because they are a genuinely different commercial model from loyalty and are increasingly common in coffee and casual dining.

A loyalty programme rewards accumulated purchases: buy nine coffees, get the tenth free. It encourages repeat custom and it costs the operator a free item after nine paid ones.

A subscription charges a fixed monthly amount for a defined entitlement, such as a daily coffee. That changes the relationship entirely. The customer pays before consuming, the revenue is predictable, and the customer's behaviour changes because they have already paid: they come more often, and they buy other things while there.

The risk is equally clear. A subscription priced without understanding actual consumption can be loss-making with heavy users, and the customers most likely to subscribe are precisely the heaviest users. Modelling it against real frequency data rather than against average customers is essential before launching.

Memberships sit between the two, offering benefits for a fee without a consumption entitlement, which carries less risk and less behavioural effect.

The coffee shop framing in the vendor's own material is apt, since that is the trade where daily frequency makes subscriptions work and where the competitive pressure to hold a customer's routine is strongest.

Pricing is published from $49 covering menu and inventory with more than twenty features, and $99 published for growing a coffee shop.

Read Craver Reviews

Restaurant website, SEO, ordering and AI phone answering on a flat subscription from $249

Owner.com provides restaurant websites, SEO, online menus, reviews, listings management, online ordering with smart upsells, delivery, catering and AI phone ordering, published on a subscription rather than a commission.

The commission question is what this entire category exists to answer. Third-party delivery marketplaces charge restaurants a substantial share of each order, frequently between fifteen and thirty percent, which on a business running single-digit net margins can mean an order placed through a marketplace is close to worthless or actively loss-making once food cost and labour are counted.

A flat subscription inverts that. The restaurant pays a fixed amount regardless of volume, which means the marginal cost of an additional direct order is nothing and every order moved off a marketplace improves margin immediately.

The catch is that direct ordering requires customers to come to you, which is why the website, SEO and listings management matter as much as the ordering itself. A restaurant with excellent ordering software and no search visibility gets no direct orders, and marketplaces exist substantially because they solved discovery rather than ordering.

AI phone ordering addresses the channel restaurants underestimate. A substantial share of orders still arrive by telephone, and calls go unanswered during service because the person who would answer is serving. Every unanswered call is an order lost to whoever picked up, and it never appears in any report.

Smart upsells are worth noting because average order value is the lever restaurants control most directly, and a prompt at the right moment moves it in a way that changing prices does not.

Pricing is published at $249 for a flexible lower subscription and $499 for predictable cost with no restrictions.

Read Owner.com Reviews

Online ordering with a third-party commission savings calculator, from $29

Restolabs provides restaurant online ordering with website design and branding services, published alongside a free calculator estimating savings against third-party delivery commissions.

What makes that calculation worth doing is the size of the deduction. Marketplace commission typically runs between fifteen and thirty percent of the order, and it is taken before the restaurant sees anything, so the operator experiences it as a smaller payout rather than as a fee they are paying.

Publishing a calculator that quantifies this is a sensible sales approach and a genuinely useful tool for an operator, because most restaurants do not know the figure. Commission is deducted before the payout arrives, so what the operator sees is a settlement amount rather than a fee, and the annual total is rarely calculated.

Working it out changes the conversation. A restaurant doing modest delivery volume may be paying tens of thousands a year in commission, and seeing that against a subscription makes the decision arithmetic rather than instinct.

The honest counterweight is that the saving is only realised on orders that would have happened anyway. A customer who found the restaurant on a marketplace and would never have found it otherwise is not a saved commission; they are an acquired customer who cost a commission. The calculation that matters is what proportion of marketplace orders come from existing customers who could have ordered direct, and that proportion varies enormously by restaurant.

Including website design and branding as services reflects that independent restaurants frequently have no website worth ordering from, and ordering software attached to a poor site produces very little.

Pricing is published from $29 alongside a contact route for larger requirements.

Read Restolabs Reviews

Olo

Enterprise restaurant ordering with Serve, Dispatch, Rails, Catering+ and Olo Loyalty

Olo publishes a modular restaurant platform including Ordering as a free and flexible front end, Serve for direct delivery, Dispatch for marketplace delivery, Rails, Catering+ for catering, Olo Loyalty for guest rewards and Google order management.

Separating Serve from Dispatch is the architectural detail that identifies this as enterprise software, because it distinguishes two delivery models that look identical to a customer and are entirely different operationally.

Direct delivery means the restaurant owns the customer relationship and arranges fulfilment, whether with its own drivers or a courier service acting on its behalf. The order, the data and the customer belong to the restaurant.

Marketplace delivery means the order arrives through a third party who owns the relationship, sets the terms and holds the customer data. The restaurant supplies the food.

A large chain does both, in different proportions in different markets, and needs to manage them as one operation while keeping the commercial distinction intact. That is a substantially harder problem than a single restaurant faces, and it is why enterprise platforms exist in a category where a small operator can use something far simpler.

Google order management is the detail worth noting, since ordering directly from a search result is increasingly where transactions begin, and being present there is a distribution decision rather than a technical one.

The free and flexible front end positioning suggests Olo expects chains to build their own ordering experience and use the platform underneath, which suits organisations with development capability and their own brand standards.

Pricing is not published, which is standard for enterprise restaurant platforms.

Read Olo Reviews

Restaurant ordering system with order aggregation, priced in Australian dollars from $39

CloudWaitress provides a restaurant ordering system with order aggregation, integrations and published comparisons against other ordering systems, priced in Australian dollars excluding GST.

Order aggregation is the capability that addresses the operational problem restaurants actually complain about, which is not commission but chaos.

A restaurant taking orders from its own site, two or three delivery marketplaces and the telephone ends up with a counter covered in tablets. Each marketplace supplies its own device, each makes its own noise, each has its own interface, and staff during service must watch all of them simultaneously while cooking.

Orders get missed, which produces a cancelled order and a damaged rating. Timings are impossible to manage because no device knows what the others have accepted, so a kitchen with capacity for ten orders accepts twenty across four screens.

Aggregating everything into one queue means the kitchen sees a single ordered list and can pace it, which affects food quality and delivery times more than any individual feature.

Pricing in Australian dollars is worth noting as a signal about support and payment provision. A restaurant operator in Australia benefits from a vendor whose payment integrations, tax handling and support hours match their market, and the same applies in reverse for buyers elsewhere.

Publishing comparison material against competing systems openly is unusual and useful in a category where operators are choosing under time pressure.

Pricing is published from $39 with $79 above it, in Australian dollars excluding GST.

Read CloudWaitress Reviews

Commission-free ordering with a marketplace discovery network and branded apps, from $229

ChowNow provides restaurant online ordering with branded apps, a website builder, a marketplace discovery network, catering, QR code ordering, email and SMS marketing, a rewards programme and delivery operations.

Operating a discovery marketplace alongside commission-free direct ordering is the structural position, and it addresses the gap that defeats most commission-free products.

Direct ordering only works if customers know the restaurant exists and think to order from it. A restaurant with its own app faces the difficulty that customers do not browse individual restaurant apps when deciding what to eat; they browse a marketplace and choose from it.

Running a marketplace alongside the direct channel means a restaurant can be discovered by someone browsing and then converted into a direct customer who orders through the branded app next time. That progression is the commercially valuable one, since the first order costs acquisition and every subsequent order does not.

Branded apps are worth examining honestly. Customers install very few restaurant apps, so it works for a place someone orders from weekly and not for occasional custom. The economics depend entirely on repeat frequency, and a restaurant should know its own repeat rate before assuming an app will be used.

Rewards programmes serve the same purpose, giving the customer a reason to return to the direct channel rather than defaulting to whichever marketplace is open on their phone.

Pricing is published across Launch, Grow and Elevate tiers at $229 and $249.

Read ChowNow Reviews

Third-party integration across 150 delivery services with AI-managed local presence and ads

Chowly provides commission-free ordering on a restaurant's own domain alongside third-party integration across more than 150 delivery services, AI-managed Google Business Profile presence and AI-optimised Google Ads campaigns.

Integrating with marketplaces rather than only competing with them is the pragmatic position, and it reflects what restaurants actually do.

The commission-free argument is sound and it does not mean a restaurant should leave marketplaces. Marketplaces bring customers who would not otherwise arrive, and abandoning them to save commission means losing that acquisition entirely. Most operators therefore run both, and the practical problem becomes managing them.

That management burden is where integration earns its cost. Menus must match across every marketplace or customers receive the wrong price. Items going out of stock must be marked unavailable everywhere at once, otherwise orders arrive for food that does not exist. Opening hours change and must propagate. Doing this by logging into six marketplace dashboards is how errors happen.

Google Business Profile management is the underrated capability. For a local restaurant the Google listing is frequently the single largest source of discovery, more than any website, and it is routinely neglected: wrong hours, an outdated menu, unanswered reviews and no ordering link.

The dynamic pricing capability referenced in the URL suggests price variation by channel, which is how restaurants recover commission cost on marketplace orders without raising direct prices.

Pricing is not published on the captured page.

Read Chowly Reviews

Online Ordering Software Buyer's Guide

The Online Ordering Software market has widened quickly, which makes knowing where to start harder than the decision itself. What follows is a practical breakdown of features, buyers, cost, and the questions worth putting to a vendor.

What is Online Ordering Software?

Online Ordering Software helps teams manage reservations, guests, rooms or covers, rates, and front desk operations for a hospitality business. The practical gain is consolidation: information that would otherwise sit across spreadsheets and email threads stays in one place and stays current. Stronger options pair a workable day to day interface with the depth you need as requirements grow.

Key features to look for in Online Ordering Software

Treat the list below as a checklist rather than a requirement set, since not all of it will apply to you.

  • Reservation calendar and availability management
  • Channel manager to sync rates across booking sites
  • Direct booking engine for your own website
  • Guest profiles and stay or visit history
  • Housekeeping and turnover status tracking
  • Rate plans, seasonal pricing, and deposits
  • Point of sale for food, drink, and extras
  • Reporting on occupancy and revenue

Benefits of using Online Ordering Software

Where the fit is right, reported gains from Online Ordering Software usually include:

  • Fewer double bookings across channels
  • More direct bookings that avoid commission
  • Rates that adjust to season and demand
  • A single guest record across visits
  • Clear handover between front desk and housekeeping

Who uses Online Ordering Software?

Online Ordering Software is used by owners, front desk and reservations teams, revenue managers, and housekeeping supervisors. Fit is decided by how you work rather than how large you are.

How to choose the right Online Ordering Software

The factors that most often decide a Online Ordering Software choice:

  • Which booking channels it syncs with and how fast it updates
  • Commission and booking fees on direct reservations
  • Whether the booking engine looks like part of your own site
  • How it handles deposits, cancellations, and no shows
  • Whether reporting covers occupancy and revenue per available unit

Trial a small shortlist against genuine work rather than a vendor scenario, and let the people who will live in the tool lead that evaluation.

How much does Online Ordering Software cost?

Commonly priced per room, unit, or table per month, sometimes with a commission on direct bookings. Channel management and payment processing are often billed as add ons. Map the pricing model to expected usage a year out rather than today, and confirm the capabilities you need sit in the tier you are pricing rather than one above it.

FAQs of Online Ordering Software

Online Ordering Software is built for hospitality work, bringing the records, scheduling, billing and compliance that this field needs into a single system.

A generic system can be bent into shape, but Online Ordering Software already assumes how hospitality work runs, so there is less configuration and less compromise.

Some Online Ordering Software options target small single site hospitality teams while others assume multi site groups, so confirm which you are being shown.

Ask any Online Ordering Software vendor exactly which of your existing hospitality records they migrate, since this is often quoted as separate work.

Most Online Ordering Software vendors price per user or per location monthly, and specialist hospitality products typically cost more than general alternatives.

Run a short Online Ordering Software trial using your own hospitality cases, since a prepared demo is built to succeed in a way your real work is not.